Users will soon have a fresh option that allows them to cut down on the volume of AI-created videos appearing in their timelines. This step comes as the platform revealed that it currently hosts over 1 billion AI videos.
Testing and Rollout
This change is in a pilot phase over the following weeks before a full-scale release. This advancement comes amid a surge in AI-generated material, spurred by emerging AI video creators.
AI Content on Other Platforms
Studies have shown that approximately 10% of the quickest rising channels on another major platform exclusively feature AI-generated videos. A significant portion of this output is classified as low-quality AI content, a label for inferior, factory-style content that is frequently absurd or bizarre.
Our research shows that many people like content created using AI tools, from computer-generated images to informative clips, and we intend to offer the community the option to increase or decrease of that, based on their own preferences,” said a company executive.
AI on the Platform
The service disclosed that there are now 1.3 billion videos on its network labeled as artificially created. Overall, over 100 mn pieces of content are submitted to the service every day, making AI content a relatively small part of its complete catalog.
Customizing Your Feed
Members will be capable of reduce or increase the volume of AI-generated videos they view by using the content preference setting in the app and picking “AI-generated content”. Other topics that are already be controlled under the tool encompass current affairs, style, aesthetics, and movement.
Content Labeling and Policies
TikTok’s guidelines mandate content makers to identify convincing AI-made content, and it bans dangerous fake videos of public figures or critical incidents. Any authentic-looking artificial content that is unmarked can be deleted under its user guidelines.
In addition, the service will henceforth add an artificially created tag to content created with its built-in AI features, or detected by an industry-wide initiative for spotting AI-generated material. This action is aimed to stop users from trying to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is additionally launching a two million dollar AI literacy fund for professionals and institutions to create learning resources about responsible artificial intelligence. This program will benefit non-profit groups focused on educating coding and technology.
Moderation Strategy
TikTok has supported its content review process, following controversy over plans to make redundant a large number of content moderators in the United Kingdom. TikTok is expected to cut a significant number of roles in its content moderation team in the UK capital, with trade unions and internet security professionals voicing alarm that people are being substituted by machine-led review.
A senior executive explained that people-led review would still have a role, but AI can protect employees by eliminating the most harmful content before it has to be seen by humans. The platform announced a 76% decrease in disturbing and violent content reviewed by content reviewers over the previous year due to the use of its AI tools.
“We think that it’s essential to balance humans and technology to keep the platform safe,” she said. “We’ll have humans as integral to the approach, but we additionally believe it’s extremely critical to reduce exposure to harmful content as rapidly, which is the area in which a significant AI assistance is making a difference work at speed.”
